Available at all the Best Restaurants

From Paddock to Plate

Please see our locator below to  search for your closest retailer or restaurant.

Pure Black Grass Fed Angus Beef was launched in 2010 and is produced using the Meat Standards Australia (MSA) grading system and backed by a third party audited animal welfare program. Compared with other beef products, it has a rich and full flavour – reflecting the grass-only diet of the cattle.

The range of retail ready products was launched in across Woolworths Tasmania stores in September 2014 and includes six product lines: Eye fillet steak, Poterhouse steak, Meatballs, Mince, Hamburgers and Sausages. 

The Pure Black Beef program has since expanded to the supply of approximately 30 Woolworths stores across VIC, NSW, SA & QLD with primal cuts for the rollout of new butcher serveries. 

Silver Medal Sydney Easter ShowCertified Hormone Free Natural BeefCertified Antibiotic Free Natural BeefHW Greenham & Sons and Greenham Tasmania
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Use our locator to find your nearest Pure Black Grass Fed Angus Beef stockist or restaurant partner.





Certified Hormone Free and Antibiotic Free Natural Beef
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